SERGIO TACCHINI

Sergio Tacchini is an Italian sportswear brand founded by the former professional tennis player Sergio Tacchini in 1966. Originally, the brand specialized in stylish, high-quality tennis apparel but later expanded into other sports and lifestyle clothing. It became well known for introducing color into tennis fashion, which had traditionally been dominated by all-white outfits.

Some key points about the brand include:

  • Tennis Influence: Sergio Tacchini's background as a professional tennis player significantly shaped the brand. It became closely associated with the sport, outfitting iconic players such as John McEnroe, Pete Sampras, and Novak Djokovic.

  • Sports and Lifestyle: While rooted in tennis, Sergio Tacchini diversified into other sports like skiing and golf, along with casual and streetwear collections.

  • Classic Designs: The brand's clothing is often characterized by its clean, classic aesthetic, featuring bold colors, simple lines, and the signature "ST" logo.

  • Legacy: The brand continues to carry a heritage of sports performance combined with Italian design, maintaining its popularity both on and off the courts.